Ah packaging…it sucks me in every time when I’m out and about (or on Pinterest). What always seems to catch my eye is solid blocks of bright colour contrasted with foiling, good use of typography, fun illustration, pastel contrasts and surprise pops of colour inside boxes.
I’m starting the first ‘inspired by’ for 2015 with the brilliant illustrative work of LA based graphic designer Geoff McFetridge.
I’ve been meaning to blog about his awesome work for awhile, ever since I found a copy of Zoetrope: All-Story guest designer edition in our bookcase. I’m really drawn to his bold style; black and white thick and thins as well as his use of colourful abstract shapes.
Dutch design duo Christoph Brach and Daniera ter Haar originally started as a self initiated research project on the intensity of vegetable colour. This project then gave the studio it’s name, Raw Colour.
Now mixing the fields of graphic design and photography, their body of work is bursting with their unique style and vibrant colour combinations.
A simple clean re-design for Rotterdam’s Gimsel Supermarket, designed by local studio, Studio Beige. I love how the design reflects the supermarkets organic brand with it’s muted tones and fresh natural colour palette.
Whether it’s foiling, saddle stitching, laser cut or glow-in-the-dark ink, I’m always drawn to that special attention of print finishes.
Find more on my finishing board.
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